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be unlimited

Project type

Art direction

Date

2024

Agency

Publicis Impetu

At Tigo you can now be unlimited, and since everyone wants it, we decided to create a reality show for them to demonstrate it. The performances were as creative as the concept itself: a singer reinterpreted a song to express her desire, a magician performed magic to bring the unlimited to life.

A format that takes the concept of unlimited to new heights.

I want to be an unlimited piece of public road

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